Workflow Automations That Power Smarter Campaigns

The best customer journeys aren’t random, they’re orchestrated. Everlytic’s Workflow Automation software lets you build intelligent, multi-step journeys that respond to real user behaviour in real time. Trigger the right message, on the right channel, at exactly the right moment.

Build Workflow Automations That Just Work

Say goodbye to manual follow-ups and hello to intelligent sequences that run themselves. With Everlytic, you can create marketing workflow automations that guide each contact through a tailored experience, from first click to final conversion.

Use workflow automation to:

Onboard new subscribers with a welcome series
Follow up after purchases or downloads
Re-engage inactive leads with personalised nudges
Celebrate key milestones like birthdays or anniversaries
Escalate support journeys based on replies or actions

Your Marketing Workflow Automation Engine

Behind every seamless campaign is a well-built workflow. Everlytic’s drag-and-drop workflow automation software makes it easy to visualise, build, and optimise complex communication journeys, all without writing code.

Choose your trigger: form submissions, link clicks, time delays, or CRM updates
Define branching logic to segment users in real time
Add personalised steps across channels: email, SMS, push notifications, and voice broadcasts
Set conditions to pause, skip, or repeat actions based on engagement

Multi-Channel Journeys, One Unified Flow

Your audience doesn’t live in a single inbox, and neither should your workflows. Everlytic’s marketing workflow automation spans multiple touchpoints, giving you the flexibility to adapt messaging across channels and customer stages. Each message builds on the last, one journey that’s fully synchronised.

Your workflow could look like this:

A welcome email

Followed by an SMS reminder

Then a WhatsApp message if no response (using the API communicator)

A voice broadcast with a personalised offer

Push notifications with a time-limited deals

Personalised Journeys at Scale

Mass messaging is out. Hyper-relevant, data-driven messaging is in.

Everlytic’s marketing workflow automation builder helps you craft journeys that feel personal, even when sent to thousands.

Use data like:

User behaviour (clicks, opens, form submissions)

Purchase history and preferences

Demographics and location

CRM fields or webhook events

Workflow Automation That Drive Conversions

For eCommerce businesses, workflows aren’t just helpful, they’re essential. Connect your store (Shopify, WooCommerce, or custom) to Everlytic and use workflow automations that:

Trigger cart abandonment sequences with discount follow-ups
Send order and shipping confirmations
Recommend products based on buying history
Run seasonal campaigns with personalised offers
Retarget based on wishlist or inactivity

Workflow Automation That Work With Your Tools

Great automation doesn’t happen in isolation. Everlytic connects to your existing systems via webhooks and APIs for a seamless experience

With these connections, you can:

Measure What Matters, Automatically

Every workflow you build feeds data back into your reports. Everlytic helps you track performance across every step of the journey. Know what’s working, what’s not, and where to optimise, every step of the way.

Track:

Email and SMS delivery, opens, and click rates

Conversion events and goal completions

Drop-off points in multi-step journeys

Channel-level performance in multichannel paths

Workflow Automations That Grow With You

Launching your first automation? Refining complex sequences across dozens of segments? Everlytic’s workflow automation software scales with your business.

Launch simple workflows in minutes

Clone and refine existing workflows as you grow

Layer complexity with branching logic and segmentation

Tap into Everlytic’s team for expert support anytime

Let’s Start Something Brilliant

Marketing is more than messages. It’s the timing, the logic, and the journey. With Everlytic’s Workflow Automations, you can build seamless campaigns that work behind the scenes, while you focus on the bigger picture. Set the logic. Automate the journey. Grow without friction.

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Choose a plan and start building better communication from day one.