Part Two: Pre-Plan Your Content Marketing Strategy
Content Marketing Strategy: How to Maximise Your Digital Content to Grow Your Business (Part Two)
This is the second part of our five-part white paper series on planning, developing, and executing smart content marketing strategies for your business. In it, you’ll learn how to:
- Recognise your content business model
- Find your content purpose and set goals
- Develop your content marketing mission statement
- Understand your audience
- Create client personas
- Use Everlytic when pre-planning your content strategy
Start Well, Execute Effectively, Then Reap The Rewards
Make sure you put the right building blocks in place to craft impactful emails and ensure holistic email marketing success.
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