Retail marketing automation for real-time results

Everlytic is your omnichannel communication platform built for modern retailers. Whether you’re running physical stores, an e-commerce site, or both, our retail marketing automation and communication tools help you connect with shoppers.

Omnichannel communication platform for scalable retail success

With seamless integrations, smart automation, and real-time support, Everlytic empowers retailers to grow loyalty, increase sales, and deliver standout customer experiences, no matter your team size.

The challenge: too many channels, not enough time

Retailers today face some serious pressure:

You’re juggling stock, sales, customer expectations, and digital campaigns: all while competing for attention in noisy inboxes. What you need is one central platform that brings it all together.

The Everlytic Solution To Retail Marketing Communication

Everlytic helps you scale your retail marketing communication while keeping messaging personal and relevant. From welcome emails to sale alerts, to abandoned-cart reminders and delivery updates, our automation tools handle the heavy lifting so you can focus on driving sales.

With Everlytic, retailers can:

Automate email and SMS campaigns triggered by shopper behaviour

Personalise messaging using user data and purchase history

Integrate with e-commerce platforms like Shopify and WooCommerce

Recover abandoned carts with targeted, timely reminders

Run cross-channel campaigns across email, SMS, WhatsApp, push notifications, and voice broadcasts

Track performance, optimise campaigns, and prove ROI with real-time analytics

Real Use Cases in Retail & E-Commerce

Cart recovery

Automatically remind shoppers about abandoned carts with timely emails or SMS. Add urgency using countdown timers or personalised product suggestions.

Order updates

Keep customers informed with real-time delivery notifications via email, SMS, or push, reducing uncertainty and building trust.

Seasonal & flash sales

Run fast, targeted campaigns with tailored offers and events. Grab attention in busy inboxes, including Gmail’s Promotions tab.

Customer journeys

Create multi-step, behaviour-driven workflows that increase loyalty and repeat purchases: personalised by preferences, purchase history, or demographics.

Start with a demo!

Curious about how Everlytic works? Book a free, no-pressure call with our team for a personalised walk-through of our email marketing platform.

Retail-ready features that drive results

Email marketing: Design eye-catching emails using our drag-and-drop builder. Test subject lines, content, or offers using built-in A/B testing.
SMS marketing: Send targeted text messages that get seen fast for quick promotions, alerts, or order updates with high open rates.
WhatsApp marketing: Send personalised messages using Everlytic’s AI Studio, it’s ideal for promotions, reminders, and alerts.
Landing pages & forms: Capture shopper data with mobile-friendly, high-converting forms and landing pages. Zero coding required.

eCommerce integrations: Connect to platforms like Shopify, WooCommerce, or your custom store to trigger automated campaigns based on cart actions or browsing behaviour.
Marketing automation: Build behaviour-based workflows that send the right message at the right time, from abandoned carts to birthday offers.
Database management: Segment, tag, and personalise messaging based on purchase history, loyalty data, or engagement level, all while staying secure and compliant.
Marketing analytics tools: Track opens, clicks, conversions, to learn what drives repeat purchases and where to optimise.

Built for retail brands that want to grow

One platform, many channels

Manage email, SMS, push notifications, and voice campaigns, all from one omnichannel platform.

Smart personalisation

Target customers based on shopping behaviour, preferences, and past campaign engagement.

Secure, local, and compliant

Tools to remain compliant, secure hosting, and support from our South African team that understands your market.

Expert support that's always on

Need help with a campaign, template, or integration? Our team is here in your timezone, ready to assist.

Trusted by brands of all sizes

What our customers say

As a non-profit organisation, the NSPCA’s budget is extremely limited and Everlytic’s compassionate understanding of this is greatly appreciated. Everlytic’s kindness in sponsoring a one-on-one training session has empowered the Communications Team to be well-equipped in using the Everlytic platform and correspond with our supporters more effectively.

Marcelle Meredith

Executive Director,

SPCA

Our experience with Everlytic has been nothing short of exceptional. This platform has transformed the way we communicate with our clients at Debt Rescue. It’s incredibly user-friendly, allowing us to engage with clients in a professional and efficient manner. The workflow features are easy to use and greatly enhance our marketing strategies. Plus, the ability to track client interaction is invaluable.

Alana Andrews

Marketing Manager,

Debt Rescue

The customer support team at Everlytic is top-notch, providing timely assistance whenever needed. Their guidance has been instrumental in optimising our campaigns for maximum impact. The analytics dashboard is a game-changer, offering real-time insights that have helped us refine our strategies and drive better results.

Hannes Esterhuizen

Executive Director,

Sideways10up

Everlytic has become an integral part of our company’s marketing efforts. Designing and sending newsletters to targeted audiences has never been easier. As a legal training provider, we appreciate the quick turnaround time on queries and the learning and development opportunities made available to us as clients.

Liandri Pretorius

Communications Manager,

Gawie Le Roux Institute of law

Everlytic has become an invaluable partner in regards to how, where and when we communicate with our customers and our promoters. The system has become part of our daily communications toolkit when it comes to email and SMS creation, database management, and reporting.

Jonothan Bassingthwaighte

Marketing Manager,

Computicket

I have been working with Everlytic for many years. I thank the staff for their personal touch with clients. They are willing to listen to our specific needs and provide a tailor-made solution that works for us as a company. With every company stressed out about the financial impact of Covid-19 and lockdowns, thank you Everlytic for giving us the peace of mind of being able to continue to communicate with our clients at this difficult time.

Faith Rukande

Head of Marketing,

Alusani

FAQs

Your most common retail marketing questions, answered

What types of segmentation and personalisation features does the platform offer?

Everlytic offers advanced segmentation and personalisation tools that let you target customers based on behaviour, purchase history, preferences, and engagement. Personalise promotions at scale while keeping every interaction relevant and customer-focused.

What automation capabilities does the platform provide?

Our platform includes powerful marketing automation workflows that trigger emails, SMS, and more based on customer actions like browsing, buying, or cart abandonment. Automate follow-ups, re-engagement, and personalised journeys to save time and drive consistent results.

Can the platform integrate with our existing CRM and systems?

Yes. Everlytic integrates seamlessly with leading CRM systems, eCommerce platforms, and business tools. Sync data across systems to keep customer communication timely, relevant, and consistent.

How does the platform support large-scale marketing operations and data management?

Everlytic is built for scale. Manage large customer datasets, automate complex campaigns, and maintain performance even during peak periods; all with secure infrastructure and enterprise-grade tools.

How do retail businesses get started with Everlytic?

It’s simple. Book a discovery meeting or complete the contact form, and our team will guide you through setup, integration, and onboarding, so you can start seeing results fast.

Ready to Turn Browsers into Buyers?

If you’re looking for a retail marketing automation platform that helps you sell smarter, not harder, Everlytic is ready when you are. We’ve helped South Africa’s top retailers increase conversions, drive loyalty, and simplify their omnichannel communication. Now it’s your turn.

Book A Demo

Get a personalised walk-through of the platform and explore how Everlytic can meet your goals.

Get Started

Choose a plan and start building better communication from day one.