Using Engagement Principles to Get Your Emails to the Inbox
Email technology is incredible – you hit send on one computer and moments later, someone else in the world receives your message. It’s no wonder most people don’t realise the complex security processes involved in getting that email to the recipient’s inbox – or what easily avoidable things they’re doing that are getting them marked as spam instead.
In this guide you’ll learn about:
The journey that every email takes between sender and recipient
What you’re doing that’s getting your emails marked as spam
The four strategies you can use now to improve your email delivery