Elmarie Cronje

Different Personalisation Techniques
We share 9 powerful personalisation techniques to use in your bulk email communication. Leveraging techniques like using recipient names, segmenting your audience, and adding dynamic content will help you create highly relevant and effective emails.
Personalisation vs Dynamic Content
Embrace the power of personalisation and dynamic content in your email marketing. Understand what they are, how to use them, and the key differences between these two powerful features.
POPI Act
Stay compliant and improve your email marketing with our insights on the POPI Act (POPIA). Find out how to adhere to legal standards, boost email deliverability, and strengthen customer trust.
Analytics and Metrics for Marketing
Give your email campaigns a glow-up by leveraging marketing metrics and analytics insights. Our actionable analytics guide shows you how!
Wellness Content Marketing
Position your digital wellness content to engage clients, boost your brand, and drive success with our tips on using content marketing to elevate your wellness business.
email marketing
Get our tips to spruce up your email marketing. From best practices in content creation to data-driven decision-making, you’ll have a trick or two up your sleeve after reading this!