These five everyday mistakes could be sabotaging your bulk email marketing success. Learn what they are and how you can avoid them in your emails.
Learn how to improve bulk email deliverability with these 5 message-enhancing techniques, so you can get more value from this trusted channel.
Another year has passed, but Everlytic has left a whole lot of valuable online content for you to learn from. Here are our top 9 pieces of content from 2022.
It’s easy to assume that there’s not much to doing bulk email effectively. But like the car you drive, bulk email needs some attention to consistently give you the ROI you’re looking for. Learn more.
Sales & marketing automation has potent potential in any business. But many still find it overwhelming. Is it worth figuring out? Here’s what the research says…
Marketing automation is the next level of scaling and optimising your marketing campaigns. Ready to get started? Here’s what you need to know…
This year, we crunched data from millions of ecommerce emails sent from the Everlytic platform between 2019 and 2021, to identify trends that you can use.
Business and residential security firms in SA can become more competitive by streamlining their digital comms. Get 5 steps for boosting your digital strategy.
Image prefetching happens when a Gmail user opens an email under specific conditions and the platform serves them images contained in the email. Learn more.
What is behavioural linguistics? Learn about its scientific influences, like nudge theory & choice architecture, & how you can apply them in your marketing.
Contact tagging segments your database so you can send relevant communications and improve the customer experience. Here’s how to use them.
Mastering bulk communication isn’t something you do overnight. There are key foundations that you need to master first to progress.
Bulk email marketing is essential – but automation & personalisation open new ways to connect. Read about how you can maximise your email campaigns.
Analysing your email metrics can help you monitor the success of your campaigns in relation to your business goals. Use the guidelines in this blog to learn how.
Email design is an exciting & constantly evolving space to play in. Are you up to speed on the latest email design trends? Here are some of our 2022 favourites.
Content is king, but without an effective call to action, that’s where it ends. Optimise your calls to action and get higher conversions with these 6 tips.
Well-designed emails can improve engagement and drive conversions. Use the email design tips in this blog to make the most of your email marketing campaigns.
Great email design is a learnable skill. Here are some of the key elements you can use to optimise your email campaigns.
In marketing, not many things convert like power copy. Here are 10 of our email copywriting tips that you can use to improve conversions in your emails.