The 29th edition of Markex, one of South Africa’s largest and most important marketing promotions events, takes place from 6 – 7 July, 2016 at the Sandton Convention Centre.

This year’s event features ‘’Innovation’’ as its theme and gives companies the opportunity to showcase industry innovations and marketing solutions to over 10 000 visitors over the two days.

Further highlights include a free seminar designed to provide visitors with access to invaluable intellectual content while sourcing the latest promotional products, as well as daily demonstrations, competitions and more.

Email and SMS marketing solution providers, Everlytic, participates annually at the event and this year is no different. Everlytic’s topic at this year’s Seminar Theatre is The Anatomy of Awesome Emails, which looks at the components of successful email marketing campaigns, how to increase open and click rates for optimal subscriber engagement, and how to benchmark your email campaign performance against email leaders. The seminar will be presented by Vera Romano, Marketing Manager at Everlytic.

“Having built our email marketing software from the ground up, innovation is something that Everlytic is extremely passionate about, so this year’s theme really resonates. As foremost experts in our industry, Markex provides the perfect platform for educating the market, and is an important supplement to our online and social media efforts in this regard. This is the key reason why we participate at Markex every year,” says Romano.

In addition to providing expert tips on what goes into a successful marketing email, Everlytic will be at Stand E3, and present The Anatomy of Awesome Emails between 10:00 – 10:30 on both days of the expo.

Visit Markex 2016 for more information or to register and attend the event.