One of the best ways to collect customer data is by tracking behaviour. Here are examples of customer behaviour you can track to automate communication.
For automated communications to work, you need contact data. This is the first level of automation. Here are some of the features you can use at this level.
An automated communication workflow is a communication journey with intelligent conditions, data filters, and actions. Here’s an infographic of the basics.
Creating a crisis communication framework before a crisis happens helps employees make effective decisions in the moment. Step 1? Compile a team. Here’s how…
