Contact tagging segments your database so you can send relevant communications and improve the customer experience. Here’s how to use them.
Mastering bulk communication isn’t something you do overnight. There are key foundations that you need to master first to progress.
Bulk email marketing is essential – but automation & personalisation open new ways to connect. Read about how you can maximise your email campaigns.
Email design is an exciting & constantly evolving space to play in. Are you up to speed on the latest email design trends? Here are some of our 2022 favourites.
Content is king, but without an effective call to action, that’s where it ends. Optimise your calls to action and get higher conversions with these 6 tips.
Great email design is a learnable skill. Here are some of the key elements you can use to optimise your email campaigns.
In marketing, not many things convert like power copy. Here are 10 of our email copywriting tips that you can use to improve conversions in your emails.
When learning about email design it’s important to understand the fundamentals, like the 3 email design types: plain text, rich text & interactive.
Clear out dirty data & practice good email database hygiene to improve email delivery, campaign effectiveness, ROI, and more.
The effectiveness of your subscription forms can make a big difference to the success of your email campaigns. Here are 11 of our tips & best practices.
Being able to attach a file to an email has many benefits. But is it something that works at scale, when sending to large email lists? This is our take on it.
In 2021, Everlytic ran its annual survey, and the results blew us away! This is what our clients had to say about us and our platform.
Want to send relevant content to your email recipients? Start by learning why and how to segment your email databases using filters and tags.
eCommerce in the UK is booming. Is your store ready to scale? Here are 5 automated email workflows for ecommerce, to keep shoppers engaged.
Apple Mail’s new privacy functionality could change the way many marketers manage their email campaigns. What does it mean and how can you prepare?
You know you can automate sales with an online funnel, right? Want to create your own? A typical online conversion funnel consists of these 6 steps...
Webinar funnels are common on social media and people love them! What do you need to compile a webinar funnel? Here are 6 steps that we found in our research.
Marketing funnels are made up, in part, of a series of webpages. So, some people wonder what the difference is between funnels and websites. Here’s our take…
Launching a new product or service is exciting! Learn how using email automation with the Sideways Sales Letter can help you do some things automatically.
Segment your email list to send different shoppers targeted email communication. Here are a few ways you can segment your ecommerce email lists in Everlytic.