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The Marketing Automation Handbook for Optimised Campaigns

Marketing automation is the next level of scaling and optimising your marketing campaigns. Ready to get started? Here’s what you need to know…
Streamline Digital Comms & Stay Competitive as a Business and Residential Security Firm | Everlytic | Security Guard

Streamline Digital Comms & Stay Competitive as a Business & Residential Security Firm

Business and residential security firms in SA can become more competitive by streamlining their digital comms. Get 5 steps for boosting your digital strategy.
5 Data Compliance Traps to Avoid in SMS Marketing | Everlytic | Woman reading off a cell phone

5 Data Compliance Traps to Avoid in SMS Marketing

In this blog post, we’ll look at common data compliance pitfalls marketers land in when using SMS incorrectly and point out how to prevent this from happening.
Does Image Prefetching Hurt Engagement Tracking on Gmail? | Everlytic | Mock-up of a Gmail email template

Does Image Prefetching Hurt Engagement Tracking on Gmail? Some Answers.

Image prefetching happens when a Gmail user opens an email under specific conditions and the platform serves them images contained in the email. Learn more.
7 Ways to Stay Out of Android’s SMS Spam Folder | Everlytic | SMS Marketing | Example of Android's SMS spam folder

7 Ways to Stay Out of Android’s SMS Spam Folder

Spam folders used to be unique to email marketing, but SMSs have started landing in them too. So, what can marketers do to avoid SMS spam folders? Let’s find out.
Everlytic | How to Improve Your Customer Experience with Contact Tagging Blog | Tags Manager on Everlytic

How to Improve Your Customer Experience with Contact Tagging

Contact tagging segments your database so you can send relevant communications and improve the customer experience. Here’s how to use them.
The Key Foundations You Need to Master Bulk Communication | Everlytic | Email marketing | Many emails sent from a laptop

The Key Foundations You Need to Master Bulk Communication

Mastering bulk communication isn’t something you do overnight. There are key foundations that you need to master first to progress.

The Marketer’s Roadmap to Email Marketing Mastery

Bulk email marketing is essential – but automation & personalisation open new ways to connect. Read about how you can maximise your email campaigns.
Convert More Clients with These 6 Call-to-Action Tips | Everlytic | Email marketing | Marketing automation | Email on mobile

Convert More Clients with These 6 Call-to-Action Tips

Content is king, but without an effective call to action, that’s where it ends. Optimise your calls to action and get higher conversions with these 6 tips.

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