Michelle works at Render*, a big conglomerate. As the group marketing lady, she’s due to present the customer segment reports to the CEO and has a sinking feeling he is not going to be impressed. Enter Render’s competitor, Aldop*.
Recently my brothers and I inherited a holiday cottage. As grateful as we are for this gift our grandmother left us, we’ve found ourselves rather frustrated with the admin attached to ownership.
Crowdsourcing is not a new concept in digital marketing circles, it is however getting a new lease on life in the world of politics, especially in Africa.
Martin Coady is the director of all things technical at the VML Center of Excellence, where he’s in the business of technical strategy and content management.
