General

Why People Unsubscribe & What You Can Do About It

You work hard to connect with clients. So, why are you losing subscribers? Here are the main reasons and what you can do about them.
7 Ways to Use Marketing Automation Workflows | Everlytic | blog feature image | black businesswomen | shaking hands
Workflows enable you to create personalised, automated email and SMS journeys based on customer data. How? Here are some examples.
How to Get the Most Out of Landing Pages (Part 2) | Digital marketing | Landing page on tablet | Tablet on table
In part two of our landing-page series, we explore the elements of good landing-page design - with examples.
Karyn Strybos discusses our partnership with the IMC ahead of their 2019 conference. Listen to the podcast here.
Everlytic is... | Email Marketing Platform | Valentine's day pictures | Kumnandzi | Everlytic Team
It’s Valentine’s Day! But instead of ‘Love is…’, some of our clients and team members have shared something far more impactful to your business: Everlytic is…
Bulk Email Marketing vs SPAM | Everlytic South Africa
Given that email is cheap, near-ubiquitous and the world’s default tool for business communication, why is relatively little attention seemingly given to it as a marketing channel?