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Everlytic’s Email Marketing Checklist

There’s a lot to know about effective email marketing. Download our printable checklist as a reference in your planning.

By Candice Lee Reeves
February 6, 2019

The Basics of A/B Testing Your Emails

When your bottom line rests on the efficacy of a subject line or design, A/B testing your emails can help you send the best ones.

By Candice Lee Reeves
January 28, 2019

Use Email & SMS in Your Rewards Programme – Here’s Why

Reward programmes are often successful because they communicate well via email and SMS. Here’s why you should too.

By Candice Lee Reeves
January 17, 2019

Addressing Black Friday Cart Abandonment

Online cart abandonment affects about 70% of sales. How can you recover some of your losses this Black Friday? With email.

By Candice Lee Reeves
November 15, 2018

Email Automation for Hospitality

More than 10 million tourists visited South Africa in 2017. And they keep on coming. How can you leverage email automation for hospitality?

By Candice Lee Reeves
November 9, 2018

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