Best Practice

How to Use Contact Data for Automated Communications | Everlytic | Blog image | African man on mobile phone
For automated communications to work, you need contact data. This is the first level of automation. Here are some of the features you can use at this level.
How to Compile a Crisis Communication Team | Everlytic | Email automation software | Blog image | Businesspeople having a meeting
Creating a crisis communication framework before a crisis happens helps employees make effective decisions in the moment. Step 1? Compile a team. Here’s how…
5 Technical Elements That Improve Email Open Rates | Everlytic | Email Automation Software | Blog image | Hands on keyboard
Your email content isn’t the only way to optimise your open rate. Here are five of the technical elements you can work on too.
Everlytic-Create-Powerful-Content-Blog-Image-1-Woman-Working-on-Laptop
Powerful email content educates, informs, inspires, or helps your audience solve a problem. These are the three rules for creating it for your brand.
How to Build Your Email Database | Blog post | Everlytic | Effective Email Campaign | Blog feature image | People sitting in a row
Growing an email database is an ongoing process. But, it shouldn’t take long to get started. Here are some ideas on how to do it.
Digital Transformation & Student Engagement: Changing the Lives of South Africa’s Youth | Everlytic | Higher Education | Students around a table | Blog image
South Africa’s education system may not be perfect, but with the right digital tools, we can change the lives of the students we have. This is how.
How to Refine Your Email Properties for Better Delivery | Everlytic | Email Marketing | Email Delivery | Blog post | Email inbox image
Refining your email properties (like the subject line, from name, and from address) can improve your email delivery immediately. This is how…
How to Move Your Mailchimp Email Database to Everlytic | Email Marketing | Communication Software | Blog image | Moving database
Moving to a new bulk email platform is simple. So, to put your mind at ease, here’s how to move your Mailchimp email database to Everlytic.
In 2019, we published 40 blog posts, two white papers, one five-part educational series, and two case studies. These were your five favourites.
How to Integrate Google Analytics with Your CRM for Better Content Analysis | Content Marketing Strategy: How to Maximise Your Digital Content to Grow Your Business | Email Marketing | Marketing Automation | Everlytic blog | Data analysis
Google Analytics is great for monitoring content. And in some cases, you can integrate it with your CRM.

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