Book a Demo
Contact Us

Optimise

Three Rules for Creating Powerful Email Content

Powerful email content educates, informs, inspires, or helps your audience solve a problem. These are the three rules for creating it for your brand.
How to Build Your Email Database | Blog post | Everlytic | Effective Email Campaign | Blog feature image | People sitting in a row

4 Ways to Build Your Email Database

Growing an email database is an ongoing process. But, it shouldn’t take long to get started. Here are some ideas on how to do it.
Digital Transformation & Student Engagement: Changing the Lives of South Africa’s Youth | Everlytic | Higher Education | Students around a table | Blog image

Digital Transformation & Student Engagement: Changing the Lives of South Africa’s Youth

South Africa’s education system may not be perfect, but with the right digital tools, we can change the lives of the students we have. This is how.
How to Refine Your Email Properties for Better Delivery | Everlytic | Email Marketing | Email Delivery | Blog post | Email inbox image

How to Refine Your Email Properties for Better Delivery

Refining your email properties (like the subject line, from name, and from address) can improve your email delivery immediately. This is how…
How to Move Your Mailchimp Email Database to Everlytic | Email Marketing | Communication Software | Blog image | Moving database

How to Move Your Mailchimp Email Database to Everlytic

Moving to a new bulk email platform is simple. So, to put your mind at ease, here’s how to move your Mailchimp email database to Everlytic.

How to Use RACE Planning in Your Content Strategy

The RACE Framework divides the digital marketing process into five main phases. Here’s how to use it when implementing your content marketing strategy.
How to Integrate Google Analytics with Your CRM for Better Content Analysis | Content Marketing Strategy: How to Maximise Your Digital Content to Grow Your Business | Email Marketing | Marketing Automation | Everlytic blog | Data analysis

How to Integrate Google Analytics with Your CRM for Better Content Analysis

Google Analytics is great for monitoring content. And in some cases, you can integrate it with your CRM.
How to Create Meaningful Content | Content Strategy | Be different | Paper planes | Everlytic

How to Create Meaningful Content

It’s one thing planning a content strategy, and it’s another planning one that’s effective. This is how you can consistently create meaningful content.
How to Map Your Customer Journey | People working on white board | Content Marketing Strategy: How to Maximise Your Digital Content to Grow Your Business | Everlytic

How to Map Your Customer Journey

Mapping your customer journey shouldn’t take you longer than 1.5 hours – and you don’t even have to leave the office. Here’s a breakdown of how.

Categories

Get monthly byte-sized marketing tips in your inbox.

Our socials

Linkedin Youtube Facebook Instagram