The Everlytic Blog

Why Your Business Needs Transactional Email & SMS

Transactional email & SMS are powerful tools for boosting customer retention, but what are they & why are they key to keeping customers happy and engaged?

By Willem Beckmann
April 13, 2023

[Infographic] What Shifted in Email Marketing Since We Went ‘Back to Normal’?

Everlytic's 2022 benchmarks report analysed email engagement data from 10+ billion emails to reveal shifts in email marketing since 2020. See the infographic.

By Candice Lee Reeves
March 6, 2023

Discovery Vitality ‘Nails’ it in Everlytic’s ‘You Mailed It’ Email Marketing Awards

Discovery Vitality has taken the crown in Everlytic’s inaugural ‘You Mailed It’ Email Marketing Awards. Here’s why they won & the prizes they’re taking home.

By Candice Lee Reeves
March 1, 2023

Master These 7 Bulk Email Types to Improve Subscriber Engagement

Build a powerful email strategy with a handful of proven bulk email types. Learn what they are and how to use them effectively.

By Willem Beckmann
February 3, 2023

5 Bulk Email Marketing Mistakes & How to Avoid Them

These five everyday mistakes could be sabotaging your bulk email marketing success. Learn what they are and how you can avoid them in your emails.

By Willem Beckmann
January 25, 2023

5 Proven Ways to Improve Deliverability on Your Bulk Emails

Learn how to improve bulk email deliverability with these 5 message-enhancing techniques, so you can get more value from this trusted channel.

By Willem Beckmann
January 20, 2023

Your 9 Favourite Pieces of Everlytic Content from 2022

Another year has passed, but Everlytic has left a whole lot of valuable online content for you to learn from. Here are our top 9 pieces of content from 2022.

By Candice Lee Reeves
January 18, 2023

A Deep Dive into Bulk Email Marketing

It’s easy to assume that there’s not much to doing bulk email effectively. But like the car you drive, bulk email needs some attention to consistently give you the ROI you’re looking for. Learn more.