Email Marketing

Why & How to Segment Your Email Database to Drive More Sales

Want to send relevant content to your email recipients? Start by learning why and how to segment your email databases using filters and tags.

By Candice Lee Reeves
February 16, 2022

5 Email Marketing Tips for the Travel Industry

Subscribers in the travel industry are all about experiences. Use these 5 marketing tips for the travel industry to give them the kind of experiences they love. Read more.

By Sharon Mukwevho
January 24, 2022

Dark Mode Email Compatibility: Are Your Emails Optimised?

Dark mode is a big design trend. Are your marketing emails optimised for it? Here are some great tips to get you started. Read more.

By Sharon Mukwevho
November 30, 2021

8 Things to Check Before Sending Your Email Marketing Campaign

Mistakes in emails can ruin your campaigns. Send high quality emails by checking these 8 things off your list before sending your next campaign. Read more.

By Sharon Mukwevho
November 17, 2021

Write Strong Email Subject Lines to Boost Your Open Rate

Make your emails stand out from the masses. Use the tips and best practices in this post to write strong email subject lines and boost your open rate.

By Sharon Mukwevho
October 29, 2021

5 Best Automated Email Workflows for eCommerce in the United Kingdom

eCommerce in the UK is booming. Is your store ready to scale? Here are 5 automated email workflows for ecommerce, to keep shoppers engaged.

By Candice Lee Reeves
October 20, 2021

How to Acquire and Retain B2B Customers with Lead Nurturing

Maximize the relationship with every lead that comes your way. How can you acquire and retain B2B customers with lead nurturing? Find out more…

By Sharon Mukwevho
October 4, 2021

3 Emails You Should Send to Drive Conversions

Email marketing offers you a high ROI - but not all emails you send will lead to a conversion. Here are 3 emails you should send to drive conversions.

By Sharon Mukwevho
August 2, 2021

Vehicle Service Plans & After Market Sales Campaigns – Ahead of the Big Shake Up!

In light of the new competition guidelines for the automotive industry, you can still make an impact to your customers through email marketing. Learn more.

By Cristelle Snyman
July 21, 2021

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