Candice Lee Reeves

This Valentine’s Day, Everlytic is…

It’s Valentine’s Day! But instead of ‘Love is…’, some of our clients and team members have shared something far more impactful to your business: Everlytic is…

By Candice Lee Reeves
February 13, 2019

Everlytic’s Email Marketing Checklist

There’s a lot to know about effective email marketing. Download our printable checklist as a reference in your planning.

By Candice Lee Reeves
February 6, 2019

The Basics of A/B Testing Your Emails

When your bottom line rests on the efficacy of a subject line or design, A/B testing your emails can help you send the best ones.

By Candice Lee Reeves
January 28, 2019

Use Email & SMS in Your Rewards Programme – Here’s Why

Reward programmes are often successful because they communicate well via email and SMS. Here’s why you should too.

By Candice Lee Reeves
January 17, 2019

Our Favourite Everlytic Features from 2018

In preparation for 2019, we’re reflecting on the one that’s passed. These are some of our favourite Everlytic features from 2018.

By Candice Lee Reeves
January 8, 2019

How to Create Email GIFs

Email GIFs grab readers’ attention, boost engagement, and can help increase your click-through rate. Here are some of the best tools to create your own.

By Candice Lee Reeves
December 3, 2018

Addressing Black Friday Cart Abandonment

Online cart abandonment affects about 70% of sales. How can you recover some of your losses this Black Friday? With email.

By Candice Lee Reeves
November 15, 2018

Email Automation for Hospitality

More than 10 million tourists visited South Africa in 2017. And they keep on coming. How can you leverage email automation for hospitality?

By Candice Lee Reeves
November 9, 2018

How to Recover from Your Email Mistakes

Email mistakes are bound to happen sometimes – we’re all human after all. How do you recover from them? Here are our top tips.

By Candice Lee Reeves
October 18, 2018

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